For agencies

A DOOH layer that fits your media plan.

DartsMedia complements your digital, social and TV campaigns with a physical presence at the point of consumption — simple to buy, measured against OOH/DOOH standards.

Plan a media plan The Qualified CPM →

The process

How to buy.

A simple, signposted journey, designed to slot into your planning cycles.

Brief & objectives. We frame your targets, your markets and your success metrics.
Venue selection. Choice of regions and duration — in 4-week cycles.
Creative validation. Format checks and compliance review before going live.
Go-live & proof-of-play. Campaigns launch with proof-of-play confirmation.

Standards

The language you speak.

We work to the benchmarks and standards of your trade.

CPM & cost of attention

Beyond raw CPM, we think in terms of useful cost of attention.

The Qualified CPM

OOH/DOOH standards

Methodology inspired by COMMB, OAAA, MRC, Geopath.

Our methodology

Brand safety

18+ environment, creative validation, exclusion lists, Law 25.

Our compliance

Reporting

What you receive.

Standardized, documented reporting, ready to fold into your campaign wrap-ups.

Post-campaign report. A standardized template, readable and comparable from one campaign to the next.
Proof-of-play. Confirmation that your creatives ran as planned, where planned.
Estimated impressions. Calculated according to our methodology inspired by OOH/DOOH standards.
Programmatic availability: on request. Integration with buying platforms according to your needs.

Let's plan your next media plan.

Talk to our team — fast response, dedicated agency support.